It is easy to miss, but it is worth searching out if you're a new parent.

This is a store dedicated to babies?goods featuring piyo piyo.

The duck motif is carried throughout, from decorations to stuffed animals. Some can even move and sing.

Besides duck toys, the shop carries a full range of baby goods, from bottles to clothes to quilts.

Items come separately or in sets. For example, a single bottle is priced at 35 yuan (US$4.2), while a whole set including the same bottle, a thermometer, comb and juicer (so babies can enjoy fresh juice) goes for 110 yuan (US$13.25).

Location: Piyo Piyo, 2 Tiao, 5 Xinjiekou Beidajie, inside the Jingtian Shishang Store, Xicheng District
Hours: 9 am to 9 pm
Tel: 6227-8769